Mid Century Modern

Palm Springs has one of the largest concentrations of modern architecture in the United States. As early as the 1930’s and into the middle of the 20th century, many visionary architects were drawn to Palm Springs to create many public, commercial and residential buildings.
Tramway Gas Station (Palm Springs Visitors Center)
To pay tribute to its architectural [...]

Palm Springs, California draws many mid century modern enthusiasts from around the world. If you are thinking about visiting and taking a self-guided tour, grab a printed map called “A Map of Modern Palm Springs” sold at the Palm Springs Visitors Center. The map lists 75 mid century hot spots in Palm Springs and its [...]

Tramway Gas Station (Palm Springs Visitors Center)
It is not uncommon to hear a news about great mid century modern architecture being on the verge of demolition. Some are saved, restored and preserved, but unfortunately, many are demolished. The former Tramway Gas Station in Palm Springs, California was one of the fortunate ones – it has been [...]

Twin Palms Art by Nat Reed
Nat Reed’s artwork features reinterpretations of the the architecture, artifacts, and visions of the atomic age of the 1950s and 1960s in rich, vibrant colors. Visit Googierama for a wide selection of products featuring his artwork. If you are visiting Palm Springs, California, stop by at a store called Just [...]

Kaufmann House in Palm Springs, California
The Kaufmann House in Palm Springs, California was built in 1946 by Richard Neutra, the Viennese-born architect who moved to the United States in the 1920s. This house is considered one of Neutra’s greatest works and one of the most important examples of International Style in the United States as [...]

Kaufmann House by Richard Neutra
Palm Springs is a prime destination of travelers from all over the world. It is located on the Western edge of the Coachella Valley in Riverside County, California. Many people visit this desert oasis to enjoy year-round sunshine and a wealth of indoor and outdoor activities. To mid century modern enthusiasts, [...]

Tramway Gas Station (now the Palm Springs Visitor's Center)
Albert Frey (1903 – 1998) was a Swiss-born architect who had contributed in introducing a modern architecture style that came to be known as “desert modernism” around Palm Springs, California. Born in Zurich, Switzerland, Frey was trained as an architect at the Institute of Technology in Winterthur, [...]